Why Choose Webflow?

Are you curious about Webflow? Read on to learn why Webflow could be a great fit for your next site build.

Vancouver Webflow Designer

By: Michiko Araki

Disclaimer: This post may contain affiliate links, meaning I get a commission if you decide to make a purchase through my links, at no cost to you.

Are you curious about Webflow?

As a website designer building websites in Webflow, I've compiled a quick list of reasons to pick Webflow for your next website build.

Reasons to choose Webflow

Visual Design Interface

Webflow's intuitive visual design interface allows you to design websites visually, making it easy to create custom layouts, animations, and interactions without writing code.

Of course, for more complex integrations and design, you may need to work with a developer, but for the most part, Webflow's visual design interface allows you to create beautiful websites that are on-brand and serve as a key aspect of marketing for your business.

Responsive Design

Webflow automatically generates responsive code, ensuring that your website looks great and functions smoothly on all devices, including desktops, tablets, and smartphones.

Unlike other web builders, you also get granular control on tablet and mobile, allowing for a great user experience on different screen sizes. This means that you have a lot more say in how your website looks and functions, which can't always be said about a lot of other popular website builders.

CMS Capabilities

Webflow's CMS (Content Management System) allows you to easily manage and update your website's content, including text, images, and videos, using a user-friendly interface.

You can create dynamic content collections, set up custom fields, and schedule content updates. Some examples of how this can be used include setting up a teams page with links to individual team member pages, creating and launching a blog on your site, or to create landing pages.

Scalable for the Future

Want to start with a landing page, with the flexibility to add complexity and build in features on your site as you grow? Webflow is for you! Its scalable design system is great for businesses with big plans for the future.

Once it's built, Webflow is scalable and easy to manage after launch.

Hosting and Security

Webflow provides reliable hosting and security features, including SSL certification, automatic backups, and fast content delivery networks (CDNs), ensuring that your website is secure and performs well.

Webflow's hosting also allows you to make changes to your site, and launch at the click of a button.

SEO-Friendly

Webflow's clean, semantic code structure and built-in SEO tools help optimize your website for search engines, improving its visibility and ranking in search engine results pages (SERPs).

This works as a great marketing tool for your site. Webflow's SEO-friendly build is also great for small businesses looking to leverage the power of a blog to drive traffic to their website.

E-commerce Integration

Webflow's e-commerce functionality allows you to create and manage online stores, including product listings, shopping carts, and secure payment processing, all within the Webflow platform.

On a side note, Webflow e-commerce is typically best for very simple e-commerce stores. If you're looking for a complex online store build, you may be more suited for another website builder such as

Collaboration Tools

Webflow's collaboration features make it easy to work with team members and clients on website projects. You can invite collaborators, share design previews, and leave comments directly within the platform.

Conclusion

Webflow provides a powerful and versatile platform for designing, building, and managing professional websites. It's perfect for businesses small and large that are looking for a website that not only looks great, but can serve as an online hub for their businesses online for years to come.

As a designer, I highly recommend Webflow for individuals and businesses looking to create stunning and functional online experiences for their business.

If you're looking for web design help, learn more about my Webflow web design services.

Michiko, SEO specialist
ABOUT THE AUTHOR

MICHIKO ARAKI

Web designer, Certified Webflow Partner and SEO specialist with a marketing background working with growth-focused businesses.